How to validate a product idea?

Test demand before investing heavily. Use pre-orders, landing pages, and social media to gauge real customer interest.

Validating Your Product Idea

Why Validate First?

Most ecommerce failures happen because founders skip validation. Don't build inventory for a product nobody wants.

Validation Methods

1. Landing page test: Create a simple page, drive traffic, measure signups 2. Pre-orders: Sell before you manufacture 3. Social media polls: Ask your target audience directly 4. Competitor analysis: If others sell similar products successfully, there's demand

Minimum Viable Test

• Budget: $200–$500 on ads
• Timeline: 2 weeks
• Success metric: 3%+ conversion rate on landing page